Tag Archives: Latest News

Latest News

How to Promote Your Business Using Blogs

Promoting your business using articles remains one of the most effective ways of online marketing. It will not cease to be vital in marketing as long as people are still willing to consume written content.

However, unless it is done well, your business would not benefit from it. Marketing through articles is cheap and effective. Below are some effective simple tips you can apply to improve your article marketing techniques for your business:

  • In marketing through articles, content is vital. A well written one with useful information and targeted keywords increases the traffic to your website or blog.
  • In any business, exposure to the market is important and marketing provides the avenue for it. This avenue will then open other doors to possibilities and opportunities.
  • Marketing through articles calls for regular article submission to various directories.
  • A good article marketing strategy requires the submission of about eight a month. This ensures good reach out.
  • Article marketing boosts lead generation. The traffic driven by them is normally targeted thus has high leads.
  • It is a good way of building a mailing list, especially with the leveraged leads.
  • The resource box used in articles is a great tool for promoting your business through articles.
  • Articles give you the chance to reach audiences in other niches. This allows you to target higher traffic.
  • The ones you write should get some readership. This can be done by making it have a catchy title.
  • The titles of your articles should not be too long. Make them long enough to catch attention.
  • Controversial issues have high readability. Therefore, try to incorporate them as you promote your business through articles.
  • Marketing through articles is all about giving your audience a reason to read your articles. If possible, provide your readers with an incentive.
  • Make sure that the content in your article is professionally correct. It would be brand tarnishing to be corrected by your audience.
  • The tone used in the articles used in article marketing is very important. It should not be contrary to your business’ tone.
  • Your paragraphs should not be so long, they should be easy to skim through and pick information. Keep them as short as you can, from 4 – 6 lines.
  • Great articles used in article marketing have quick and direct points. These convert easily across the audiences.
  • The information put in the articles should suit your target audience as much as possible. This creates loyalty and reader following.
  • Read articles written by other professionals in your niche.
  • It is necessary that article marketing calls for correctness in all aspects of the language used. Therefore, read through your articles before submitting.

Tips For Making an Exceptional Website

It is not just about having a website, but also making your website interesting and exceptional so that you will attract more customers. Below are a number of things that you can use while venturing on creating a site that is unique and has the capability of attracting more visitors.

a)Select the people you are going to be working with:

First and foremost, you need to answer these questions:

i)How big is the team that will be working with you on that particular project?

ii)Should this team of people be having e-commerce or non-profit skills?

When looking for a web developer, do a thorough homework on them. Look at their portfolios, references, check whether their work is good, constant and do not forget to find out if they have a good sense of style.

b)Do the process of brainstorming concepts:

Make sure to take a look at web developers’ sites. This will help you in making yours appear very different from theirs.

What should you be looking at? Layout, logo, colour and style are what you should pay much attention to.

c)You and your web team should come up with a site map:

This is very important. It is like a “family tree”. It shows the relationship between the pages and information that are within a website.

d)State your target:

Your site’s main goal should be to reach your customers and communicate with them in a language that they easily understand.

Get to know your customers will so that your site will always be able to answer any questions they may be having.

As a web developer, you need to have both short-term and long-term goals. This is to make sure you will be heading to the right direction even when things change over time.

You need to know whether you will be the one managing your site or if you will hire someone to be doing this for you. However, things like editing contents, you can do it on your own.

f)Pick a domain that will be memorable:

Working with a web team requires a lot of give and take. However, when it comes to anything that is technical, listen to a warning that may come from a professional web developer.

g)Know your budget:

I know you want to spend less, but you should not really focus on that. Work on getting people who you are convinced will do the job well.

Ruth is an experienced individual in the field of web designing. She gives web designing guidelines that will surely help her clients who usually look at her web designing website. She advises her clients on clever ways of becoming a successful web developer

How Touch Screens Works | All about Touch Screens

The touch screen technology consists of two parts; Hardware and Software (you knew that? good)
The hardware touch-screen interface can detect the location of a physical contact and the appropriate software converts this contact to a command which is executed and we see the effect of our touch on screen.

Resistive Touch Technology:

The resistive touch screen is composed of two electrically coated sheets of certain material separated by a small gap.

The two resistive circuit layers are coated on one side by transparent metal oxide coating (Indium tin oxide ITO) and these two layers are separated by insulating dots to avoid electrical contact in idle state. When touch pressure is applied to the top resistive layer, it flexes back towards the second layer and an electrical contact is produced at the corresponding point and the circuit is completed. A voltage is produced in both layers, one layer voltage is used to detect the horizontal location of touch and other layer voltage for vertical location of touch. On the backside of all this scheme is an electronic control circuit which detects the location of touch point and passes the data to the touchscreen controller on which the touchscreen software acts and produces the output which is the effect of our touch on screen. Resistive touch screen require pressure to complete a touch effect and one can anything such as finger, pencil, pen etc. to register a touch on resistive touch screen

Capacitive Touch Screen:

A capacitive touch screen has a single layer coated with conductive material. It works on the principles of electrostatics.

When something conductive (as our finger) touches the screen, it changes the electrostatic field at that point and creates a capacitor which draws current from each corner of electric field. The controller on the backside of screen measures the ratio of currents drawn from each corner and determines the touch location with respect to the measured ratio. This data is sent to the software which performs the required operations and produce the effect of touch on screen.

Note that capacitive touch works only through the contact of something conductive is used to register the touch, that is the reason why capacitive touch won’t work if you try to use it with a pencil, pen or a match stick etc. but resistive touch will work with these too.

Cost Efficiency and Performance | Cloud Computing

In the past decade there have been various achievements for the IT world and amongst that Cloud Computing is a very important one. Cloud Computing has constantly evolved and has turned into an ultimate IT solution for any organizations computing needs.

With all the benefits that Cloud Computing offers to users the major ones being reduction in capital costs and improved efficiency it makes an organization very flexible. The USP of Cloud has always been cost savings for the organizations. It also reduces the organizations load of looking after maintenance and support activities. In addition to that it also allows the users to shift focus to more important business activities thereby increasing productivity.

Even though there have been various issues with the cloud initially but now more and more businesses are moving to the cloud and making use of the latest in technology to give their businesses a competitive edge over others. SMB’s have also embraced the cloud given the cost advantages it provides to the company. And large organizations that adopt cloud computing usually do so as way to transfer their not so important aspects of business to the cloud resulting cost reduction for the company.

The Cloud is used in various ways:

Many people know cloud computing as a single solution. However, there are various ways to deploy a cloud solution based on an organizations requirements and budget. The Cloud is split into three delivery models viz. the Public Cloud, the Private Cloud and the Hybrid Cloud.

Many users adopt the Public Cloud model which is third party service often provided for a fee or rent for using the computing resources of the service provider. On the contrary, a Private Cloud is a set-up on the organization premises to be used exclusively by the business and partners only. It may be costly to deploy a private cloud but it has its own set of advantages as well including increased security and controlled access to data. A Hybrid Cloud on the other hand is combination the public and the private cloud. It makes possible use of both the cloud environments by shifting the work according to the needs.

With competition intensifying day by day it is necessary for businesses to switch to more modern and flexible IT solutions like Cloud Computing and reduce their dependence on traditional systems. However, it is also necessary to make a proper analysis of all the three models of Cloud computing before choosing anyone for the organization.

Tips for Finding Higher Payee Clients

There are various tips of getting elements and industries as new clients.

I have worked with a large number of customers and discovered that different things work for different people. This is a list of some of the approaches that mostly work when involved in getting clients.

The methods that are likely to work have been put in order starting with the ones clients consider most important followed by less important. They are as follows:-

1. By conversing to corporate owners face to face and booking appointments from friends and their fellow corporate owners as well as their family members. The most effective way to get hired is by being introduced by someone else to that company.

The owner of the enterprise will have trust and confidence in you when someone has recommended you to him especially if positive things are said about you.

Because someone has referred you to a certain company, you will be in a position to increase your fee.

A relative of yours can introduce you to a business owner they are familiar with and set up a consultation with them. You could then be asked to pay consultation fee while visiting him.

2. By conversing with the owners of the enterprise that you are familiar with, as you spend your money purchasing their products, is also helpful in getting clients.

If you are new clients, this is the way forward for you. Communication between you and the owner of the industry is very important especially if you have courtesy.

The owner of the business will easily get used to you, especially if you buy products more often and if the goods bought cost a substantial amount of money.

As you spend your money in buying products, you also communicate to innovative enterprise owners and build a good relationship between the owners of business and you. Therefore new clients will be found.

3. By walking into industries, having conversations with the staff or owner in a hospitable manner, asking questions together with sharing ideas according to the information given.

For people who like interacting with different people from different backgrounds, they will do this very well.

You will be in a better position to ask different questions about the owners’ business together with the prices of their products as well giving them advice.

4. By joining important meetings and seminars such as Trade shows where a high percentage of owners of industries attend. If you are the speaker, it will work a whole lot better because everyone will recognize you and getting clients will be much easier.

Define Buffering | Quad Buffering

So what does buffering mean?

There you are, happily watching the latest ‘Vampire Slayer’, or whatever the latest viral video is, when it screeches to a halt and the word ‘buffering’ appears. A buffer is supposed to reduce impact between two things, but ‘buffering‘ is the most annoying aspect of streaming media.

So why is it called that?

The main reason for the confusion is that buffering isn’t really what’s going on when the message is displayed…

The internet is a messy environment and does not guarantee that data will always arrive in a timely fashion or even in order. To counter this programs that play streaming media queue up a few seconds or more worth of data before starting playback.

That way it there is a problem and something doesn’t turn up as expected those few seconds of stored data will provide a breathing space while things get sorted out.

As data comes over the network it goes on the end of the queue and data at the front is decoded and played back to the user. This is the method that provides the buffer – between the distant source and the local playback software.

Buffering is a common technique in computer programming and telecommunications. It comes up anywhere when data is passed from one place to another.

But you can’t plan for everything and sometimes the queue of buffered data empties out, there’s nothing left to play so the programme has to pause and wait for more data to arrive to refill the queue.

In a way these programs get it backwards. The program is constantly buffering during normal operation and that’s what keeps everything running smoothly, it’s only when things go wrong that the message pops up. It’s waiting for more data to arrive so playback can resume.

But from the user’s point of view it is confusing: they can’t make any sense of it because it doesn’t seem to correspond to any kind of buffering that they know about.

Yet the technical sense of buffering is a lot closer to the everyday sense than most computer jargon.

The buffering of streaming media really lessens the impact of unreliable or slow networks.

We have come to despise it but without buffering there would be a lot more starts and stops whenever we watched the latest movie online – and there are already enough jerks on the internet without that.

Benefits Of Skype Counselling

The doctor will Skype you now. Indeed, the Internet has forever changed the way you live. You’re not only able to buy things, chat with friends and family from remote locations, and check your banking details online; these days, you may also get your therapy sessions online. Whether you’re in need of talking therapy or the more complex psychotherapy, new technologies and the evolution of the Web are giving you the opportunity to make that shift from the couch to the screen. What makes this method of therapy so appealing? Here are three benefits to the Web therapy or Skype counselling.

1. At-home Therapy Means Secure and Relaxed Sessions

Web video therapy, Internet therapy, online counselling, or Skype counselling is highly ideal for patients who are dealing with difficult anxieties and fears of the outside world. People with agoraphobia, social anxieties, obsessive behaviour, or those who have experienced a deeply traumatic incident will find psychotherapy or cognitive behavioural therapy more acceptable in their own environment. Instead of not having access to proper therapy due to an agonising fear of stepping out from one’s home, patients can easily obtain the treatment they need through online counselling, which may be facilitated on Skype or other products that make video calls possible.

2. The Skype Counselling Can Ensure Uninterrupted Therapy Sessions

It can’t be helped that some patients may have to move from one city to another or from one country to another. This could also mean having to find another therapist in the new location so that the patient could get the treatment they require. The trouble with this scenario is that it could take a long while before some patients find the ideal therapist they will be comfortable with and, more importantly, actually like. The therapist may be the best in his or her field but if the patient isn’t relating or connecting to the doctor, the therapy will most likely be unsuccessful. Through Web video therapy, patients can continue their sessions with their regular therapists – wherever they may be in the world.

3. Web Video Therapy Saves Time

By choosing the Skype consult, patients can eliminate travel time, which is particularly beneficial for people who live in distant areas. In addition to saving time, without the necessity of travelling to the therapist’s office, patients do not also need to stress over dealing with heavy traffic.

Finally, it’s important to note that Web video therapy or online counselling, whether it’s on the Skype platform or another, isn’t always appropriate for some cases. The skilled and qualified therapist will be able to assess if a patient may need and benefit more from couch sessions as opposed to video sessions. So consult with your therapist today, and find out if online counselling will help you regain control of your life.

How to Play SWF on iPad

If you have a lot of multimedia in SWF format then you will face a problem viewing them on your iPad or iPhone. This is a specific Adobe Flash file that is used for animation, vector graphics etc. It is also commonly used in many browser games, especially ones that make use of ActionScript. Since this file format can be built using various open source software tools, and Adobe products are extremely popular with users and developers alike, it is very popular with video games designers. If you really want to play these games or view the multimedia then you’ll need to find a way to use SWF on iPad.

The simplest way to get around the problem is to use a SWF converter Mac program. There are ready made software packages available in the market these days and you will be able to convert any file you possess in order to make it compatible with your Mac’s iOS. The software should be able to convert SWF files to one of the many formats supported by your iPhone, iPad or Mac. You can choose from a whole lot of formats to convert the files to. They include MP4, MPG, AVI, WMV, DV, MOV, FLV and MKV etc. It is also possible to convertthe files to HD videos. You will then be abwill le to access all your multimedia on QuickTime, iMovie, FCP (Final Cut Pro) or FCE (Final Cut Express) without any trouble at all.

Not only will you be able to view SWF in iPad if you use the right software program to convert it but you will also be able to edit the files you have converted. You can do a lot of changes such as changing the audio sample rate and the video frame rate. You can also adjust other parameters such as video resolution and audio bitrate. If needed, you can also add logos to any video recording. People who need to make customized videos will find this software to be very useful.

Make sure that you select a really good SWF converter Mac. It should be very easy to use. This includes having a simple interface and detailed instructions for use. It should also be very reliable. You need to always buy software programs from a good source because of the risk of infecting your computer with malware. Once you have the right software you will be able to enjoy your iPad to the maximum extent possible.

Amazon EBS Volume Monitoring

Amazon EC2 Monitoring

Gain insight into the health and performance of your EC2 instances

Amazon Elastic Compute Cloud (EC2) is an integral part of Amazon Web Services (AWS), the public cloud computing platform offered by Amazon. ManageEngine Applications Manager provides comprehensive performance metrics to monitor your Amazon EC2 instances and helps ensure your business-critical applications and services hosted on the EC2 platform are performing well at all times.

Applications Manager automatically discovers Amazon EC2 instances and EBS volumes attached to these instances and continuously monitors them for any problems. With out-of-the-box reports, graphical views, alarms, thresholds and comprehensive fault management capabilities, you can gain visibility into the performance and resource utilization of EC2 instances and the applications running on these instances.

Some of the metrics provided by Applications Manager for EC2 instances include:

CPU Utilization, Network Traffic, Disk I/O

Monitor the current availability and health status of the EC2 instances. Troubleshoot problems through the Root Cause Analysis (RCA) window. Know what portion of the instance’s CPU is being utilized, the network traffic statistics and disk read/write operations.

Amazon EC2 Instance Monitoring


Amazon EBS provides highly reliable storage volumes that can be attached to the EC2 instances available in the same availability zone. Applications Manager tracks the key performance indicators of EBS volumes attached to the EC2 instance being monitored. Metrics shown here provide insight into volume traffic, latency, volume IO, bandwidth, throughput, etc.

Amazon EBS Volume Monitoring

Out-of-the-box Performance Reports

ManageEngine Applications Manager also provides out-of-the-box reports that help analyze the overall performance of EC2 instances and help in capacity planning.

Track CPU & Network traffic stats of Amazon EC2 Instances

Benefits of using Applications Manager’s Amazon EC2 Monitoring Feature:

Gain insight into the performance of your Amazon EC2 environment; troubleshoot and resolve problems before end users are affected.
Plan capacity and make educated decisions about allocating EC2 resources.
Single console for monitoring your physical, virtual and cloud infrastructure.
Monitor applications hosted on the EC2 platform as well as inside your corporate data center.

Agentless monitoring solution that is easy to set up and manage.